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December 1, 2016
By: TOM BRANNA
Editor
QVC, Inc. has launched the Beauty iQ network, billed as the world’s first “multiplatform beauty shopping experience, to engage beauty lovers everywhere.” Beauty iQ is viewable in more than 40 million homes in the US via distributors including DirecTV, U-verse, Dish and Roku. Through Beauty iQ, consumers can enjoy beauty programming 24/7, including live programming five nights a week, Wednesday through Sunday, 8pm to midnight ET, and repeated immediately after for the West Coast audience. The ...
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